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Today Programme Viral Advert

Friday, March 20th, 2009

I’m a bit late with this but it did amuse me. The Evan Davis’ blog on the BBC web site explains it. I found some of the comments amusing just because they say more about the commenters than the piece itself. A few obviously don’t get there is a difference between an advert being viral (which it could be if people do things like copying it to their blog) and guerilla (which this isn’t).

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